ZITO — AI Fat-Loss Coach
Photograph your meal. Get instant calories and macros. Follow simple behavioral modes that change month by month. Lose weight without manual logging.
Summary
ZITO is a cross-platform (web, iOS, Android) AI weight-loss app. Users snap a photo of any meal and the AI identifies foods, estimates portions, and returns calories, protein, carbs, fats, fiber, and sodium. The app then applies the user's active behavioral mode (A–G) and shows a simple "eat this much" recommendation, water target, and a one-line coaching tip. ZITO is positioned as a self-tracking and habit-coaching tool, not medical advice.
Key features
- AI photo calorie counter (calories + full macros)
- Behavioral eating modes A–E (free) and Mode G AI Autopilot (Pro)
- Plate visualization, hydration tracker, eating-window timer, bite-pace timer
- Weight tracking with trend chart and AI-estimated calorie deficit
- Streaks, shields, achievements, weekly AI coaching summaries
- 200+ language locales, Google and Apple sign-in
- Native iOS and Android apps via Capacitor; same account on the web PWA
Pricing
- Free — $0. 1 AI scan/day, all habit tools, modes A–E.
- Pro Monthly — $9.99/mo. Unlimited scans, AI Autopilot, advanced analytics, export.
- Pro Yearly — $49.99/yr (~$4.17/mo, ~58% off). Everything in Pro plus locked-in price and priority support.
Billed via Paddle. Cancel anytime. No time-limited trial — the Free tier is permanent.
Differentiators
- No manual logging — photo-first calorie counting
- Behavioral modes instead of rigid meal plans, with monthly progression
- AI Autopilot auto-tunes calories and portions when weight loss stalls
- Gamified, Duolingo-style daily UX with streaks and shields
- Multilingual (200+ locales) out of the box
- Privacy-first: meal photos and health data are not sold or shared
FAQs
Do I need to count calories?
No. ZITO counts them from a photo and applies your active behavioral mode.
How accurate is the meal scanner?
It gives reliable estimates for common foods when the plate is well-lit and fully visible. It is guidance, not a lab measurement.
Is ZITO free?
Yes. The Free tier includes 1 AI scan per day and all habit tools. Pro adds unlimited scans and AI Autopilot.
Can I cancel Pro anytime?
Yes. Cancel from account settings; access continues until the end of the billing period.
Does ZITO work on iPhone and Android?
Yes — native iOS and Android apps plus a Progressive Web App. One account syncs everywhere.
Is ZITO medical advice?
No. ZITO is a self-tracking and habit-coaching tool, not a substitute for a doctor or dietitian.
Contact
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